MARCOM HERO

Brand Style Guides

Valpo’s style guides were created so our campus partners, both internal and external, feel empowered to represent our brand in a consistent and effective way. Please refer to these guides when creating any kind of marketing and promotional materials. Looking for clarity or have additional questions? Reach out to the brand manager at brand.manager@valpo.edu.

Brand Guidelines

These comprehensive brand guidelines should be used as a guiding light for all marketing materials created on behalf of Valparaiso University, from telling glowing stories to creating radiating design projects.

Brand 101 One-Sheet

A quick reference for frequently used branding components.

Editorial Style Guide

This style should be used for all marketing, web, and PR pieces developed for Valparaiso University. If your editorial question is not answered in this guide, please refer to AP style or reach out to the brand manager for clarification.

Editorial Style Quick Guide

A quick reference for frequently used editorial components.